The Federal Government buys over $600 billion per year on goods and services, 23% of that spend is allocated for small business. This is a huge opportunity for small firms to grow their business and become part of the challenging world of Government Contracting. Before entering into this arena you must first know how to market yourself to government. This presentation will help you prepare your firm to get noticed by government and prime buyers by developing a proper marketing plan and strategy.
In this session you will learn:
Steps to take to be where you can be found by buyers
Preparing a winning capability statement
Organize your website, business cards and marketing materials
Prepare a marketing plan to attract buyers
Who should attend: Current small business owners in all industries who are curious about expanding their business to include government contracting
Date: Tuesday, May 24
Time: 10:00 AM-12:00 PM
Speaker(s): Lisa Wood, Virginia PTAC State Director
A confirmation email with the Zoom login information will be sent after registration